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Mr. Anubhav, VP of Make My Trip on Differentiating Indian OTAA & 2026 Travel Trends | THINC ME 2026

Travel And Tour World
Travel And Tour World
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👁️ 16 views📅 3 months ago⏱️ 5:21
What This Creator Said
Creator Had Mixed FeelingsTips & Advice🥉Knowledgeable Creator

Source: Our analysis of the creator's lived experience, based on what they said in this video.

Creator's Key Takeaways

make my trip is a predominantly India based OTAA, right?

we know the pulse of Indian customer the most compared to any other OT

they cannot compete on the experience of Indianness that we are able to give to the customers

experiences is becoming uh one of the biggest lever in terms of our strategy for next year

Questions This Creator Answers

QHow is your OTAA differentiating itself from both direct cooking channels and other major platforms?
QHow are your partnerships evolving to remain mutually beneficial?
QWhich consumer trends are most influencing your 2026 strategy?
QDo you see your platform remaining primarily transactional or evolving into a full service travel ecosystem?
YouTube Video Description

Mr. Anubhav, VP of Make My Trip on Differentiating Indian OTAA & 2026 Travel Trends | THINC ME 2026 Mr Anubhav Bansal, the Vice President of Make My Trip, elaborates on how the platform strategically differentiates itself in the highly competitive global travel industry, especially post-pandemic. Make My Trip’s unique position as a predominantly India-focused Online Travel Agency Aggregator (OTAA) allows it to deeply understand and cater to the specific preferences of Indian travelers. Leveraging 25 years of extensive data, the platform offers a distinct “Indianness” experience, which global competitors struggle to replicate despite competing on price and ratings. Mr. Anubhav addresses the evolving dynamics between OTAs and direct booking channels of hotels and airlines. While direct bookings have always been important for suppliers, Make My Trip maintains a loyal consumer base through its comprehensive offerings and superior loyalty programs, such as its Black and Platinum tiers, which provide customers with exclusive benefits like upgrades and better deals. This multi-faceted approach helps the platform retain its competitive edge despite the push for direct bookings. Looking ahead to 2026, the platform is pivoting toward enhancing the customer travel experience, reflecting broader shifts in traveler behavior that prioritize unique, sustainable, and flexible travel options. Preferences for better room types (e.g., sea view or suites) and personalized tours (private rather than shared) are becoming key focus areas. Sustainability is also anticipated to play a growing role in the company’s strategy. Finally, Mr. Anubhav envisions Make My Trip evolving from a transactional booking platform into a full-service, AI-driven travel ecosystem. The platform aims to support travelers throughout their journey—from initial inspiration to itinerary building—offering features like pricing protection, best price guarantees, and personalized recommendations. This transformation highlights the company’s commitment to becoming a one-stop travel solution, moving beyond simple transactions to a holistic customer experience. 🔔 Don’t forget to like, comment, and subscribe for more travel insights and destination guides! 🎥 Other Recommended Videos / Playlists https://youtube.com/playlist?list=PL8lnsQMrJiEetixtqMjk3x_KBL1rECx-M&si=ApOHJW90uvEXdTiF https://youtube.com/playlist?list=PL8lnsQMrJiEclBq3cl9WKaRq4AmMVArVz&si=hV5dEHG4v4mrfuf3 https://youtube.com/playlist?list=PL8lnsQMrJiEcGMfdtLwx8U8tNCBcyESy6&si=zQC5cM1qPO62ioXs Travel And Tour World is more than a magazine – it’s a global trade communication platform for the travel and hospitality ecosystem. We provide digital publications, industry-specific reports, exposure at travel trade shows, and advertising solutions tailored for businesses in tourism, hospitality, airlines, cruise lines, and MICE sectors. We connect industry professionals with curated content that fosters new opportunities, strategic partnerships, and growth in international markets . Whether for brand visibility, networking, or thought leadership, TTW empowers global stakeholders to shape the evolving travel industry with innovation and collaboration. With this approach, Travel And Tour World continues to foster meaningful connections with the industry leaders contributing to the growth and success of the industry. Subscribe for weekly travel industry insights and exclusive content! #MakeMyTrip #AnubInterview #TravelIndustryInsights #IndianTravelMarket #OTAA #TravelTrends2026 #SustainableTravel #TravelExperiences #OnlineTravelAgency #LoyaltyPrograms #AITravelTech #DirectBooking #TravelEcosystem 🔗 Website Link Visit us: https://www.travelandtourworld.com/ Connect With Us: 🔗 Facebook: https://www.facebook.com/ttwemagazine 💼 LinkedIn: http://www.linkedin.com/company/travel-and-tour-world 📸 Instagram: https://www.instagram.com/travelandtourworld 🎬 YouTube: https://www.youtube.com/user/TravelAndTourWorld