Why Southeast Europe is LEADING Sustainability in Hospitality
Source: Our analysis of the creator's lived experience, based on what they said in this video.
Creator's Key Takeaways
We're representing over 200 hotels in Italy, Malta, Greece and the Balkans mainly.
We are representing uh 18 brands. So we have many different properties in Italy.
Each one is unique but is coordinated by a big organization which is international which has a strong network.
We aim to certify all our hotels 100% by the end of 2026 with an international certification.
Questions This Creator Answers
YouTube Video Description↓
Why Southeast Europe is LEADING Sustainability in Hospitality Marangela Casanti and Federic Angelucci from BWH Hotel Group (representing over 200 hotels in Italy, Malta, Greece, and the Balkans), live at a major travel fair! They discuss the company's vast portfolio of 18 brands, their focus on unique hotel experiences, and cutting-edge technology. - Scale & Scope: Representing over 200 hotels in Italy and Southeast Europe, encompassing 18 different brands, including upscale/upper upscale core Best Western properties and the luxury/lifestyle World Hotels brand. - Digital Innovation: As Head of Innovation, Federic highlights their focus on an ecosystem of digital instruments, including the Digital Concierge, which follows the guest experience from pre-stay to the room. - Millennial Focus: They cater to Millennials with specific lifestyle brands like Aiden and World Hotels Crafted. They also recently launched My Work, a project dedicated to co-working spaces to meet the demand for shared areas. - Business & MICE: They offer dedicated negotiated rates for business travelers, including free breakfast in Italy. The company has specialized staff and attends major trade shows like IMEX for the MICE segment. - Green Goals: Sustainability is a long-standing commitment. They aim to certify 100% of all hotels by the end of 2026 with international certifications like Green Key or GST. Currently, 40% of their Italian hotels are already certified. Watch now to learn how BWH is blending unique local properties with a strong international network! Like and subscribe for more exclusive travel and hospitality insights! 🌍 Travel And Tour World (TTW) is a trusted B2B digital travel, tourism, hospitality, cruise, and airline industry magazine and trade network, with an extensive global reach across 195 countries and a readership of over 15 million industry leaders – including travel operators, tour agents, destination management companies, MICE planners, luxury travel curators, influencers, and thought leaders. Since 2009, TTW has been a proud media partner for 1200+ global travel trade shows, offering in-depth coverage, exclusive interviews, and professional insights that drive business growth and foster strong industry connections. Our channel brings together the latest news, expert conversations, and behind-the-scenes access to the world’s most prestigious travel and hospitality events. 🎥 Other Recommended Videos / Playlists https://www.youtube.com/watch?v=T8FMsUI08uY https://www.youtube.com/watch?v=W35LMyN00Y4 https://www.youtube.com/watch?v=kHTGim4NTGM Travel And Tour World is more than a magazine – it’s a global trade communication platform for the travel and hospitality ecosystem. We provide digital publications, industry-specific reports, exposure at travel trade shows, and advertising solutions tailored for businesses in tourism, hospitality, airlines, cruise lines, and MICE sectors. We connect industry professionals with curated content that fosters new opportunities, strategic partnerships, and growth in international markets. Whether for brand visibility, networking, or thought leadership, TTW empowers global stakeholders to shape the evolving travel industry with innovation and collaboration. With this approach, Travel And Tour World continues to foster meaningful connections with the industry leaders contributing to the growth and success of the industry. Subscribe for weekly travel industry insights and exclusive content! #HotelManagement #FutureOfTravel #MarketingStrategy #Accor #PullmanHotels #Hospitality #TravelTech #NextGenTravel #BrandStrategy #CustomerExperience #Corgas #MiddleEastTravel #AirbnbOfHotels #BestWesternItaly #BWHHotelGroup #DigitalConcierge #SustainableHotels #MICEtravel #MillennialTravel #CoWorkingSpace #HotelInnovation #SustainableTravel #HospitalityTrends #TravelItaly #MICE #DigitalHospitality #TTWExclusive #LuxuryLifestyle 🔗 Website Link Visit us: https://www.travelandtourworld.com/ Connect With Us: 🔗 Facebook: https://www.facebook.com/ttwemagazine 💼 LinkedIn: http://www.linkedin.com/company/travel-and-tour-world 📸 Instagram: https://www.instagram.com/travelandtourworld 🎬 YouTube: https://www.youtube.com/user/TravelAndTourWorld