#6 Sales Certification Course w/ Mike Archer

The feature is what the solution is. So, what you're doing is is they have told you a whole bunch of their needs, their wants, their desires, everything that they want to do on their on their trip.

Carnival is a great family cruise line. It's geared to families. It's geared to small kids. It's geared to adults. It's really cool. That's what it's for.

You are constantly selling yourselves to your clients. You're the number one reason they're going to do business with you, not all this other stuff.

The proof for this is um you can show them ship photos, activities book, but the biggest the best proof is those of you that have been on proofs, you know that every morning you get under your door a sheet of what the activities are on the ship that day.