FITUR 2023: Talks with Mr. Rakesh Kumar Verma, Additional Secretary, Ministry of Tourism, India
Source: Our analysis of the creator's lived experience, based on what they said in this video.
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see a lot of potential from Spain and Latin American Market most pandemic our Target is to recover fully
one of the key learning from pandemic has been about India Ministry of Tourism brought out a national strategy for promoting
we are finding the new destinations because you know there are many destinations where we have at least a situation of over tourism
it's been a hugely successful we're now improving that interface we're improving the website
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YouTube Video Description↓
IFITUR 2023: Talks with Mr. Rakesh Kumar Verma, Additional Secretary, Ministry of Tourism, India n an exclusive interaction with Apratim Ghoshal, editor, Travel And Tour World at FITUR 2023, Mr. Rakesh Kumar Verma, Additional Secretary, Ministry of Tourism, Government of India shares his insights on how the "Incredible India" is focusing more on sustainable tourism and the promotion of lesser-known destinations in the country. Rakesh Kumar Verma, Additional Secretary, Ministry of Tourism, the Government of India, said, “It is truly an important strategic decision to be here at FITUR. It has helped our tourism industry connect with major stakeholders from around the world.” In this exclusive interview, he focuses on: Promoting offbeat tourism destinations It is now necessary to promote the most lesser-known destinations around the country to avoid over-tourism in popular places in the country. Value of sustainability The sustainability is one of the major key-point in tourism sector throughout the world. There are many destinations in India, where the sustainability is promoting. We promote sustainable tourism as a major key role to enhance the market in Indian tourism. E-Visa introduction has made an easy to many international tourists. It is because the international tourists can come to Indi can enjoy. He also highlights on: Promotion of homestays Working closely on reduction of carbon footprint Working closely with the different state governments in India to make tourism more accessible to the people that can regenerate Indian economy Privatization of railways and airports to boost travel and tourism with a better service to the tourists. The Ministry of Tourism, Government of India participated in FITUR from the 18th to 22nd of January in Madrid which is one of the world’s largest international travel exhibitions. In cognizance of the situation after the pandemic, this participation is significant to step up the recovery of inbound tourism to pre-pandemic levels. The Ministry of Tourism took a space of 253 sq. meters, with over 30 participants co-exhibiting with the India Pavilion to participate in the Exhibition. The India Pavilion was graced by the presence of the King and Queen of Spain and was formally inaugurated by His Excellency, Mr Dinesh K. Patnaik, Dr Abhay Sinha, DG SEPC, Indian Ambassador to Spain, Mr Mohammed Riyas, Hon’ble Minister of Tourism, Kerala, and Mr Rakesh Kumar Verma, Additional Secretary, Ministry of Tourism, Government of India. The Inauguration of the India Pavilion was done with Ribbon Cutting followed by Indian cultural performances and Yoga sessions. Hit the Like button if you’re excited about the future of travel! Subscribe for more exclusive interviews with global industry leaders! 🎥 Other Recommended Videos / Playlists https://youtube.com/playlist?list=PL8lnsQMrJiEetixtqMjk3x_KBL1rECx-M&si=ApOHJW90uvEXdTiF https://youtube.com/playlist?list=PL8lnsQMrJiEclBq3cl9WKaRq4AmMVArVz&si=hV5dEHG4v4mrfuf3 https://youtube.com/playlist?list=PL8lnsQMrJiEcGMfdtLwx8U8tNCBcyESy6&si=zQC5cM1qPO62ioXs Travel And Tour World is more than a magazine – it’s a global trade communication platform for the travel and hospitality ecosystem. We provide digital publications, industry-specific reports, exposure at travel trade shows, and advertising solutions tailored for businesses in tourism, hospitality, airlines, cruise lines, and MICE sectors. We connect industry professionals with curated content that fosters new opportunities, strategic partnerships, and growth in international markets . Whether for brand visibility, networking, or thought leadership, TTW empowers global stakeholders to shape the evolving travel industry with innovation and collaboration. With this approach, Travel And Tour World continues to foster meaningful connections with the industry leaders contributing to the growth and success of the industry. Subscribe for weekly travel industry insights and exclusive content! 🔗 Website Link Visit us: https://www.travelandtourworld.com/ Connect With Us: 🔗 Facebook: https://www.facebook.com/ttwemagazine 💼 LinkedIn: http://www.linkedin.com/company/travel-and-tour-world 📸 Instagram: https://www.instagram.com/travelandtourworld 🎬 YouTube: https://www.youtube.com/user/TravelAndTourWorld