How Platform 95 is Revolutionizing Travel Media: Insights from Future Travel Summit 2025
Source: Our analysis of the creator's lived experience, based on what they said in this video.
Creator's Key Takeaways
So platform 95 as in 195 countries in the world is is a a tech uh retail media platforms specifically built for travel.
So what we do we help travel brands, travel businesses to uh launch, manage and and and scale their media partnerships with their tourism board partners with hotels and with airlines.
So it's really a tool for e-commerses and brands to monetize within media model their relationships with our partners whether they are uh indemic.
So they are keeping user on site uh they they are monetizing their their audience they are providing value to the audience and ultimately they are also generating a booking uh on top of that media budget that they just acquired.
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YouTube Video Description↓
How Platform 95 is Revolutionizing Travel Media: Insights from Future Travel Summit 2025 Thiago, Business Development Director at Platform 95, live from the Future Travel Summit 2025 in Barcelona! Thiago explains how their specialized tech platform is bringing the massive Retail Media trend to the travel industry. What is Retail Media? Retail Media is the advertising model where e-commerce providers, like Amazon, monetize their relationships with brands. Brands pay to have their products appear high in search results. Monetization Engine: Platform 95 helps travel businesses launch, manage, and scale their media partnerships with partners, including tourism boards, hotels, and airlines. Native & Seamless Ads (Click-In): Their model, called "Click-In," ensures the advertising is native and feels like part of the platform's organic offering. No Traffic Leakage: When a user clicks an ad, they do not leave the site. The user is inspired and ultimately generates a booking on the platform. Global Presence & Expansion: The company has clients in Latin America, North America, the Middle East, and Europe. The team is mainly based in the UK and Lisbon. They have ongoing conversations and plan to expand into the Asian market soon. Platform 95 creates a win-win situation: travel brands monetize their audience and provide value, while generating bookings. Hit the like button if you want to monetize your traffic better! Subscribe for the latest in travel technology and retail media news! 🌍 Travel And Tour World (TTW) is a trusted B2B digital travel, tourism, hospitality, cruise, and airline industry magazine and trade network, with an extensive global reach across 195 countries and a readership of over 15 million industry leaders – including travel operators, tour agents, destination management companies, MICE planners, luxury travel curators, influencers, and thought leaders. Since 2009, TTW has been a proud media partner for 1200+ global travel trade shows, offering in-depth coverage, exclusive interviews, and professional insights that drive business growth and foster strong industry connections. Our channel brings together the latest news, expert conversations, and behind-the-scenes access to the world’s most prestigious travel and hospitality events. 🎥 Other Recommended Videos / Playlists https://www.youtube.com/watch?v=T8FMsUI08uY https://www.youtube.com/watch?v=W35LMyN00Y4 https://www.youtube.com/watch?v=kHTGim4NTGM Travel And Tour World is more than a magazine – it’s a global trade communication platform for the travel and hospitality ecosystem. We provide digital publications, industry-specific reports, exposure at travel trade shows, and advertising solutions tailored for businesses in tourism, hospitality, airlines, cruise lines, and MICE sectors. We connect industry professionals with curated content that fosters new opportunities, strategic partnerships, and growth in international markets. Whether for brand visibility, networking, or thought leadership, TTW empowers global stakeholders to shape the evolving travel industry with innovation and collaboration. With this approach, Travel And Tour World continues to foster meaningful connections with the industry leaders contributing to the growth and success of the industry. Subscribe for weekly travel industry insights and exclusive content! #Platform195 #TravelTech #FutureTravelSummit #MediaPartnerships #TravelIndustry2025 #TravelBusiness #GlobalExpansion #TechInnovation #TourismCollaboration #TravelBarcelona #RetailMedia #FutureTravelSummit2025 #Platform95 #TravelMarketing #TourismTech #TechForTravel #Ecommerce #TravelBrands #Thiago #NativeAds #ECommerceMonetization #AirlinesHotels 🔗 Website Link Visit us: https://www.travelandtourworld.com/ Connect With Us: 🔗 Facebook: https://www.facebook.com/ttwemagazine 💼 LinkedIn: http://www.linkedin.com/company/travel-and-tour-world 📸 Instagram: https://www.instagram.com/travelandtourworld 🎬 YouTube: https://www.youtube.com/user/TravelAndTourWorld