Princess Cruises Paul Ludlow Talks 'Come Back New' | Planet Cruise
Source: Our analysis of the creator's lived experience, based on what they said in this video.
Creator's Key Takeaways
we think of our passengers as meaningful Travelers
we talk a lot in Princess about comeb back new and people really wanting to come back from their holiday experiences
princess customers are people that want to do that many of our customers are in their 20s some of our customers are much much much older
we appeal to such a broad demographic because wherever it is you want to travel in the world we can take you there
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We got the chance to talk to Princess Cruises Managing Director for UK & Europe, Paul Ludlow about Princess' 'Come Back New' tag line, as well as finding out what kind of customer would enjoy a Princess Cruise.