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MasterAdvisor 18: How to Boost Sales by Hosting In-Person and Virtual Events

Travel Market Report
Travel Market Report
✨Casual
πŸ‘οΈ 336 viewsπŸ“… 5 years ago⏱️ 48:39
What This Creator Said
Creator RecommendsTips & Advice✨Casual Creator

Source: Our analysis of the creator's lived experience, based on what they said in this video.

Creator's Key Takeaways

the events were really a fantastic opportunity to pull people together whether that was around me and i've done all different types of events but um introducing suppliers introducing a destination but really the overarching goal was to reposition myself and to establish myself as an expert as an advisor

i personally love to host events in my home i feel that when you invite someone to your home that really is elevating a relationship that's really very personal

i found in in my personal experience too that guests tend to be more responsive when they know the events are smaller when they know that it's special and targeted

the scope of the event the invite list can be much larger and the possibility to get referrals from events can be larger

Creator's Tips & Advice

βœ“Host events in your home to elevate relationships
βœ“Keep events small and targeted, typically 20-25 people
βœ“Balance transparent sales events with purely social events
βœ“Track event ROI with a detailed guest list and follow-up strategy
βœ“Show vulnerability and sincerity in client conversations

πŸ†•New to Cruising? This Creator Addresses:

how to start with events β€” Start small, maybe twice a year or quarterly, with broader topics
measuring success β€” Track guest interactions and bookings in a document for each event

Questions This Creator Answers

QHow can travel advisors build relationships with clients through events?
QWhat is the process for planning in-person and virtual events?
QHow do you measure ROI from events?
QHow do you handle difficult conversations at events?
YouTube Video Description↓

Kareem George, the founder of Michigan's Culture Traveler agency, joined TMR's MasterAdvisor series to talk about how exactly advisors can build relationships with their clients by hosting in-person, and virtual, events.