Arctic Lakeland Finland: Winter Wonderland, Northern Lights & Sustainable Tourism | Emitt 2026
Source: Our analysis of the creator's lived experience, based on what they said in this video.
Creator's Key Takeaways
We have so beautiful country with so many activities and so less international clients so far.
Mostly in winter time it's a snowmoiling. It's a husky saf it's hunting auroras.
We are part of the visit Finland program uh sustainable travel Finland and we have a destination labor for that.
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Arctic Lakeland Finland: Winter Wonderland, Northern Lights & Sustainable Tourism | Emitt 2026 Aija Laukkanen, CEO from the Arctic Lakeland area in Finland, who discusses destination marketing efforts aimed at attracting more international tourists, particularly from Turkey and nearby regions. Aija highlights Finland’s unique appeal as a winter wonderland, emphasizing its pristine natural environment and a wide range of winter activities such as snowmobiling, husky safaris, aurora hunting, snowshoeing, fat biking, downhill skiing, and cross-country skiing. The region is already popular among Finnish domestic tourists, with 700,000 visitors last year, but international visitors currently make up only 5% of the total, mainly from Germany, France, Sweden, and the UK. Aija also touches on the area’s commitment to sustainable tourism through participation in Visit Finland’s Sustainable Travel Finland program and explains how tourism benefits local communities by supporting family-owned businesses, providing employment, and promoting local products. Overall, the interview presents Finland’s Arctic Lakeland as a pristine, eco-friendly destination offering authentic winter experiences and a growing interest in expanding its international tourist base. 🔔 Don’t forget to like, comment, and subscribe for more travel insights and destination guides! 🎥 Other Recommended Videos / Playlists https://youtube.com/playlist?list=PL8lnsQMrJiEetixtqMjk3x_KBL1rECx-M&si=ApOHJW90uvEXdTiF https://youtube.com/playlist?list=PL8lnsQMrJiEclBq3cl9WKaRq4AmMVArVz&si=hV5dEHG4v4mrfuf3 https://youtube.com/playlist?list=PL8lnsQMrJiEcGMfdtLwx8U8tNCBcyESy6&si=zQC5cM1qPO62ioXs Travel And Tour World is more than a magazine – it’s a global trade communication platform for the travel and hospitality ecosystem. We provide digital publications, industry-specific reports, exposure at travel trade shows, and advertising solutions tailored for businesses in tourism, hospitality, airlines, cruise lines, and MICE sectors. We connect industry professionals with curated content that fosters new opportunities, strategic partnerships, and growth in international markets . Whether for brand visibility, networking, or thought leadership, TTW empowers global stakeholders to shape the evolving travel industry with innovation and collaboration. With this approach, Travel And Tour World continues to foster meaningful connections with the industry leaders contributing to the growth and success of the industry. Subscribe for weekly travel industry insights and exclusive content! #FinlandTravel #WinterWonderland #NorthernLights #ArcticLakeland #SustainableTourism #HuskySafari #Snowmobiling #EcoTravel #Emit2024 #LaplandAdventures #WinterActivities #TravelFinland #LocalTourism #NatureLovers #WinterVacation 🔗 Website Link Visit us: https://www.travelandtourworld.com/ Connect With Us: 🔗 Facebook: https://www.facebook.com/ttwemagazine 💼 LinkedIn: http://www.linkedin.com/company/travel-and-tour-world 📸 Instagram: https://www.instagram.com/travelandtourworld 🎬 YouTube: https://www.youtube.com/user/TravelAndTourWorld